The campfire represents the traditions of camp, outdoors, adventure, creativity, fun, excitement; while the arrow represents success, leadership, passion, and confidence.

As we developed the CampCareUSA logo and branding, we wanted to portray the values and traditions of the J-1 camp counselor program.  The campfire, designed as an upward-facing arrow, represents several things. The campfire represents the traditions of camp, outdoors, adventure, creativity, fun, excitement; while the arrow represents success, leadership, passion, and confidence.  With our logo, we hoped to represent the purpose and goals of our program.

If this sounds like you, contact us to learn more about the program.